Intelligence Node · AI-09
Daily AI Briefing → Chief of Staff Briefing
180+ stores across 4 formats: Flagship · Sports Convenience · Factory Outlet · EDU (school channel) · ECOM. O2O fulfilment ships online orders from nearest physical store — cuts last-mile cost.
Store mix: ~25 Flagship/Exclusive (Tier-1 malls) · ~130 Sports Convenience (AEON-anchored / suburban) · ~12 Factory Outlets (Freeport A'Famosa, Melaka Premium, Genting Premium) · ZEDU school channel · alikhsan.com.my web store.
Sept-25 top-5 outlets: IOI City Mall RM956K · WHO wholesale RM784K · Mahkota Parade RM616K · JKB Johor RM592K · AEON Mall Johor RM566K. Bottom-quartile underperformers consuming disproportionate ops attention.
Sources · Internal ERP + Bloomberg + AI scrape